AI Insights · Timothy · January 2022
Top 5 Educational Games in Latin America Q4 2021
In Q4 2021, the top educational games in Latin America showed varied performance metrics across weekly downloads, revenue, and active users, with notable trends for each application.
In Q4 2021, the top educational games in Latin America exhibited diverse performance trends in terms of weekly downloads, revenue, and active users. Here’s a detailed look at how these applications fared.
Masha and the Bear Educational by DTC Lab saw a steady fluctuation in weekly revenue, peaking at approximately $60 in the final week of December. Weekly downloads experienced a notable dip mid-quarter, dropping from around 197K in early October to approximately 65K by the end of the month, before stabilizing around 130K towards the end of December. Active users mirrored this trend, with numbers decreasing from about 1.16M in late September to roughly 883K by the end of October, and then fluctuating around 1.05M in December.
Lingokids - Play and Learn from Lingokids - English Learning For Kids consistently earned around $60K in weekly revenue, with a slight dip to $49K in the last week of December. Weekly downloads showed a downward trend from 170K in early October to a low of 61K by late November, before a slight recovery to 101K in the last week of December. Active users also saw a decline from approximately 316K in early October to about 213K in mid-December, then slightly rebounding to 257K by the end of the month.
Kids Educational Game 5 by pescAPPs had stable weekly downloads, starting at around 69K and increasing to 94K by the end of December. Active users remained steady throughout the quarter, ranging from approximately 309K to 344K, indicating consistent user engagement.
Babyphone & tablet: baby games from GoKids! publishing had minimal revenue, but weekly downloads saw a significant increase from around 69K in late September to 98K by the end of December. Active users also grew steadily from approximately 170K to 211K during the same period, showcasing a positive trend in user retention and engagement.
Math Kids: Math Games For Kids by RV AppStudios maintained a consistent weekly download rate, starting at around 73K and slightly decreasing to 43K by mid-December, before a modest recovery to 43K in the final week. Active users showed a gradual decline from approximately 82K in late September to about 55K by mid-December, with a slight uptick to 57K in the final week of the quarter.
These insights, derived from Sensor Tower data, highlight the varied performance of educational games in Latin America during Q4 2021. For more detailed analytics and trends, visit Sensor Tower.